Become A Member
The World Pet Association – the pet industry’s first trade association – has been leading and shaping the industry for over 75 years. At the heart of it all are our members.

MEMBERSHIp BENEFITS
Member Services
Big savings through WPA member-only discounts
Pet Boss Nation, Crystal Media, and Spectrum Marketing Services. Plus, discounted booth space at WPA trade shows!
Invaluable Industry Partnerships
Representing our collective interests
WPA is proud to collaborate with organizations such as IndiePet, the Pet Sustainability Coalition, HABRI (Human Animal Bond Research Institution) and Pet Advocacy Network.
Proprietary Business Tools
Connecting members with invaluable industry resources to unlock future growth
Retailers who participate in the FREE WPA Operating Performance Study receive a Full Industry-Wide Report, a customized Company Performance Report and access to interactive Online Reporting Tools!
Cutting-Edge Research
Insights to help you stay ahead of the curve!
An exclusive partnership with Nielsen provides essential insights on point of sale data, global measurement and analytics, plus Packaged Facts and other WPA-led industry research.
We’ve got you covered – propel your business forward with the power of the industry’s premier trade association behind you!
MEMBERSHIp SERVICES

CINTAS
Nationally negotiated pricing for the pet industry for any size business!
Even at your busiest, you can open your doors with confidence knowing Cintas has you covered with a wide range of products and services that enhance your image and help you keep your pet facility and employees clean, safe and looking their best. We’ll keep you Ready for the Workday® — so you can keep focusing on your pet business.

Pet Boss Nation
Business Mentoring for the Pet Industry
The fastest way to grow and scale a thriving pet business is to put the proper processes, training and support in place. Eliminate the guesswork with our proven revenue-generating strategies, done-for-you marketing toolkits and more! There is so much to running a small business, that we don’t know what we don’t know! What would your business look like if you had access to a group of coaches, mentors and peers who know success isn’t just about the checking account, but also about building a team you love, taking time off, having low stress and living the dream you were meant to build? WPA members save $600 on their first yearly fee when joining the Pet Boss Club. Offer valid to new members and yearly subscribers only. Membership is limited — snag your spot on the waitlist to receive updates on when enrollment opens.

Spectrum Marketing Companies
Nationwide Marketing Support
In order to optimize your marketing strategies it is helpful to start by understanding more about your current customers, allowing you to be more strategic and targeted with your marketing dollars. At Spectrum Marketing Companies we recommend performing this customer analysis as a first step, which involves taking a deeper look into your existing customers and creating a customer profile with the insights about your most valuable asset: your customer base. Once this is complete we assist in creating a direct marketing plan to help maximize the reach of your advertising dollar to optimize your consumer base and acquire new customers for optimum ROI. WPA Members receive a 50% discount on our Customer Profile Analysis and Discounts on subsequent marketing programs!

Crystal Media
Focused Social Media Support
Crystal Media Makes Marketing Easy, Effective and Fun! We’ve worked with thousands of retailers since 2012. We’re in the trenches, we don’t just have theories of what works today in marketing, we have proven results. We also understand that marketing a business can be overwhelming, it’s hard to find the time, to stay up-to-date, and to know what’s going to grow your business. We’ve created training and done-for-you solutions to give you clarity, confidence, and customers. We care for and work with independent businesses in our community, and across the globe, and we’d love to work with you, too. WPA Members receive a 20% discount off our most popular programs, contact us for details!

NielsenIQ
The Leader in Consumer Insight
NielsenIQ provides the most complete and trusted view available of consumers and markets worldwide. We deliver accurate, actionable data and insights that gives clients a complete picture of the changing marketplace to help drive pet innovation and growth. The pet landscape is constantly changing to meet the needs of today’s pet parent. Meanwhile, the industry is looking for insights to drive strategy and help address current issues such as COVID-19, DCM, brand shifting, and a surge in online purchasing. NielsenIQ pet experts understand these challenges and develop ongoing thought leadership to deliver the insights you need. WPA Members receive exclusive data reports from NielsenIQ!

Comp-Ware Systems
Point of Sale and Inventory Managment
DARTS, by Comp-Ware Systems, is a Point-of-Sale System custom designed for the pet industry. DARTS POS will help increase your store sales using customer friendly tools and techniques. Our inventory controls feature seasonal inventory, price shopping, and a multitude of other components, enabling you to have everything your customers need, when they need it. DARTS pet store management system enables you to run your business more efficiently and more profitably. Features include: Bad check block, Buy X get Y free programs (ie: buy 10 bags, get 1 free), Customer database, Customer purchase history lookup, Debit/Credit card processing, Deceased stock tracking, Department & item specific messages on receipts, Frequent Buyer Program, Gift Certificates, In-House charge capability, Layaways with multiple deposits, Livestock price lists, Lookup by UPC, PLU number, and description, Pricing by customer, group, item, product group, etc. Prior transaction recall, Quotes, Sale price matrix with start/end dates and times, Security protected discounting, Store and manufacturer’s coupon processing, Store credits, Store use tracking, Suggestive selling lists and prompts (ie: Would you like fries with that?), Suspend sale, and more! WPA Members receive 10% off all hardware and software purchases from Comp-ware!
HSL Certification Service
Under the guidance of the Department of Animal Husbandry and Veterinary Medicine of the MARA, HSL is jointly established to be the National Animal Husbandry Service the Chinese Academy of Agricultural Sciences and the China Dairy Association. Its business covers the entire industrial chain ranging from feed, feed additives, pet food, livestock, poultry, and aquaculture to deep processing. Meanwhile, it provides enterprises with product registration, regulatory consulting, and compliance advice for imported and exported pet food, feed, and feed additives. Helping clients improve the efficiency and get registered successfully.