Recent News


Inflation and Consumer Trends: What Pet Retailers Should Know

Inflation has been a hot button topic for the last two years. And though the pet industry has demonstrated some…

Leading the Pack: 5 Expert Tips for Pet Store Owners

Want to become a better leader and enhance the performance and operation of your pet store business? Sought-after global leadership…

How Sustainability Is Transforming the Pet Industry

Sustainability is gaining momentum across industries as consumers become more aware of their purchasing decisions and how these decisions impact…

Optimizing the Shopper Experience: 10 Strategies for Boosting Retail Sales

Vibrant displays. Products with a purpose. Cross-merchandising. What do these three things have in common? Each makes for a better…

TikTok for Pet Retailers: How to Get Started on TikTok

By Steph Bechard, brand and content manager at Crystal Media and featured speaker at SuperZoo 2023.   For over 10…

How to Set Your Pet Retail Sales Floor to Sell!

By Georganne Bender & Rich Kizer, retail consultants and featured speakers at SuperZoo 2023. A version of this article originally…

5 Pet Product Trends for 2023

A version of this article originally appeared in Pet Product News. One of the greatest challenges for any pet retailer…

4 Steps to Equip Employees for Excellence

By Tammy J. Bond, business coach and speaker at SuperZoo 2022   Do you find yourself running behind your employees,…
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The Social Media Your Pet Store Needs Most In 2022 Is Not What You Think

By Matt Aldrich, founder of Pet Engine Marketing and 2022 SuperZoo speaker   No, I’m not talking about TikTok! I’m…

9 New Pet Products You'll Find at SuperZoo 2022

As a pet retailer, you know that new products drive sales. When customers can consistently come into your store and…

Increase Sales With Personalized Interactions: Conversational Commerce for Pet Retailers

The idea of a website chat widget might seem like something meant only for big box stores, but that’s just…

Pet Store Employee Retention: 5 Steps to Finding and Keeping Quality Workers

This article was adapted from an episode of the Boss Your Business podcast by Candace D'Agnolo of Pet Boss Nation,…

10 Tips to Maximize Your Time at Pet Industry Trade Shows

This article was adapted from an episode of the Boss Your Business podcast by Candace D'Agnolo of Pet Boss Nation,…

Store Locators: When Brands Connect Shoppers With Local Pet Retailers, Everybody Wins

This article was written in collaboration with NextPaw, a WPA partner. You can learn more about their store locator tool…

Fast Track Reach and Engagement With This Simple Ad Campaign

By Maddie Goode, Crystal Media Picture this: You spend time, energy and creative juices trying to keep up with social…
SEO for Pet Stores

SEO for Pet Stores: Easy Tips for Beginners

For any pet retailer with a web presence, search engine optimization (SEO) is an important strategy to incorporate into your…

8 New Pet Products to Stock for Summer

It’s important for independent pet retailers to remain on the lookout for new pet products to shake up your retail…

Pet Supply Shortage: 6 Ways to Mitigate Supply Chain Issues

Is your store facing a pet supply shortage? Few industries are immune from the supply chain disruptions that persist around…

Education- So Many Options, So Much Time

Groomers, and the Grooming Industry at large, are experiencing a renaissance when it comes to their viewpoints on education, certificates,…

Exclusion Process Senate Letter

Contact Your Senator Today. Senators Toomey and Jones are leading a bipartisan, Senate-wide letter to Ambassador Lighthizer requesting that USTR…

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